Once Upon a Time



Once upon a time a girl lived in a cottage on the prairie and in summertime her father would sing folk songs on arrival of the first summer harvest. The mother would organize a party and bring out her favourite embroidered table cloths, chinaware and dress her up in a handmade smock dress with little flowers embroidered on the collar and hem, braiding her hair with the softest ribbons. They would spend the day, lazing around in the glow of the sun, humming soft tunes, crafting little napkins and tea cosies. And that is how life was in the countryside, every single day.

Inspired from idyllic stories from eras bygone, our collection - Once Upon a Time - is an ode to the simplistic life, away from the chaos and closer to nature. We bring you clothing that is a celebration of olden times with slow days at hand to craft things and collect memorabilia. The meticulously crafted garments with a homespun, folkloric feel, invoke sweet nostalgia and refreshes long forgotten memories of all things vintage - the floral embroidered table cloths, classic china ware and home linens. The single thread embroideries are framed, scalloped and patched on airy cottons, linens and cotton-silks. The color palette is neutral and inspired from sepia toned old pictures, letters and worn-out pages from your favorite book. The silhouettes are apt for summer – breezy and carefree, away from the frills of passing trends. The garments are windows into the past, to be relived now and bring many of our past glories back into our lives.